Course Description

A Proven Formula for Successful Career Moves

Somewhere in the middle of 10,000 career conversations with managers and executives, working with hundreds of corporate clients, interviewing over 1,000 candidates and facilitating the negotiation of 200 compensation packages, I had a profound realization. Education, intelligence, talent, and even performance are only partially tied to career success.

The missing ingredient for many otherwise talented professionals is personal marketing. I call this the marketing gap. A large part of the problem stems from not having a clear understanding of professional value (which I cover in a companion course).

Beyond knowing what you are selling, the formula includes:

  • Identifying and targeting the right work situations for you
  • Understanding the needs of the hiring manager (your buyer)
  • And effectively connecting the dots between what you bring and your target roles

Job Search Success x 2

When you are looking to make a career move, you are naturally focused on the end result; getting hired. But this isn't success if the job, or the job environment isn't a good fit. To set yourself up for success, you want to aim for and then land the right job for you.

You see, something magic happens when you hone in on industries, companies and jobs that are a great fit. You become a stronger candidate. Your market power increases. And when you win that job, you enter a work situation that is more likely to be suited to your needs and interests.

BoldCareer.com - Personal Competitive Advantage Grid

Which creates success. Your engagement, sense of fulfillment and overall well-being increase. And that is worth it's weight in gold.

A Smarter, You-Centred Approach to Career Moves

When it comes to making career moves, personal marketing is critical. And the core of personal marketing is making the connection between your professional offering, your natural target markets and pursuing marketing approaches that set you up as the logical choice.

Unfortunately far too many talented professionals lack this awareness, or don't put in the effort, and it is what stands in the way of millions of people’s prosperity, security, self-actualization and joy in doing meaningful work.

It doesn't have to be that way.

Here's What You'll Learn & Accomplish

I’ve designed this course, to radically dial-up your market effectiveness when it comes to job search and career change. This course is focused on helping you get hired to your ideal job or work situation by walking you through a process, step by step. Job Search Success Formula is more of a program than a course. In addition to learning, you will be taking action.

  • Learn how to truly tap into your transferable skills, experience and expertise
  • Learn how hiring managers and recruiters think when faced with a mid-level+ job opening
  • Define your ideal job and work situation so that you can aim for jobs that are winnable and jobs in which you can thrive
  • Discover the secrets to connecting the dots between your experience and your target job and target market
  • Work though a process that connects your value to a specific job opportunity, or to your target market
  • Understand the principles to developing a rock-solid resume (that gets you noticed and hired). We put it all together to discuss and examine the resume, your brand platform and best practices moving forward

This course can be taken on its own, but ideally it follows the companion course, Unlock Your Career Potential where we go in-depth into understanding and defining your unique professional offering.

The Job Search Success Formula is Suitable for any of the Following Situations

  • You are engaging in an urgent or passive job search
  • You are looking to take your career in new directions and are preparing for a career change
  • You have an internal move or promotion opportunity
  • You are a self-employed professional looking to better market your services
  • You are interested in enhancing your personal marketing platform

What will this Course help you with?

Of course, I make no claims or guarantees about your specific outcomes. I don't know you or your situation or how you apply the material in the course. What I can tell you is that over and over my clients and students have avoided painful career decisions, improved interview rates and performance, successfully changed industries and careers, and found work more aligned with their values and ambitions.

My goals for you in taking this course are:

  • Increasing your probability of landing that dream job
  • Helping you pursue career directions that truly fit
  • Getting paid what you're worth
  • A shorter, more efficient job search
  • Not losing valuable years of your career in a job that doesn't inspire you

You will spend most of your life at work - now is the time to take control of career and realize your potential.

For the first time, I am bringing my work with private clients into this course format to offer it to you. If you are an experienced professional intent on doing your best to take control over your professional journey, then this is the course for you.

100% Satisfaction Guaranteed

I stand behind this course, and am confident that if you do the work and apply what you learn, it will positively impact your career trajectory. If you are not satisfied with the course content, simply email me within the first 30 days and I'll refund your purchase entirely - no questions asked.

Now, are you ready to take the next step towards your dream career?

Chief Career Strategist, The Bold Career Project

Ian Christie, MBA

Hi. My name is Ian and I am the founder of the Bold Career Project and the creator and host of this course.For over 20 years I have been focused on helping experienced professionals like you build personal brands, navigate the marketplace and make successful career changes. My mission: To help mid-level and senior-level professionals design and lead rewarding, fulfilling and successful professional journeys. My background includes: MBA Career Centre Director for Global Top-100 B-school - UBC, where I developed, led and taught learning programs to help MBAs achieve career changes and get to the next levelMonster.com's Career Change Expert & Management Careers ExpertWriter & speaker with articles published to tens of millions of readers through Monster, Yahoo, AOL, MSN, Workopolis, and many other platformsProduct Director at Monster.com where I led initiatives related to the freelance and executive marketsCareers Entrepreneur: Founded and sold a start-up to a large internet companyExecutive Recruiter: 100,000's of resumes, 10,000 career conversations, 1000 interviews & negotiated 200+ executive placementsThrough BoldCareer, I create and offer products and work 1-1 with clients to develop strong personal value propositions, create career plans, design resumes and LinkedIn profiles and undertake strategic career transitions.

Course curriculum

  • 1

    Course Introduction

  • 2

    Key Concepts for a Strong Job Transition

  • 3

    Career Move Pathways

    • Climbers - questions & recommended activities for those focused on the next level

    • Navigators - questions & recommended activities for focused career changers

    • Explorers - questions & recommended activities for career changers

    • Solopreneurs - questions & recommended activities for the self-employed

    • Survey

  • 4

    Get in the Head of Your Buyer

  • 5

    Define Your Ideal Job Situation

    • Introduction

    • Lesson 1: Define your natural target markets to aim for the jobs and environments that work for you

    • Download: Define My Market Mindmap

    • Download: Natural Target Market Workbook

    • Resources Section

  • 6

    Create a Powerful 'Why You'

    • Introduction

    • Lesson 1: How to develop a powerful "why you" for your target market

    • Download: Situation 1 > How to get hired for a specific opportunity

    • Download: Situation 2 > How to get hired in your target market

    • 15 Sources of Your Professional Competitive Advantage

    • Resources Section

  • 7

    Get the Interview with a Winning Resume

    • Introduction

    • Lesson 1: Get clear on the role of your Resume in your personal marketing efforts

    • Lesson 2: Broaden your understanding of the key components of your Resume

    • Download: Develop your Resume content with the Resume Development tool

    • Download: Customize your Resume with the Resume Customization tool

    • Lesson 3: Making it all work together - Extending your brand beyond the Resume

    • Lesson 4: Achieve a state of readiness with resume best practices

    • Download: Resume Readiness Best Practices MindMap

    • Resources Section

  • 8

    Close

    • Final Thoughts

Get the Bundle Price

  • $79.00

    $79.00Career Move Success Bundle

    Buy Now