Course Description

The Key Ingredient to Successful Career Moves

Somewhere in the middle of 10,000+ career conversations with managers and executives, working with hundreds of corporate clients, interviewing over 1,000+ candidates and facilitating the negotiation of 200 compensation packages, I had a profound realization. Education, intelligence, talent, and even performance are only partially tied to career success.

The missing ingredient for many otherwise talented professionals is personal marketing. I call this the marketing gap. And the first and most important ingredient to closing this personal marketing gap is...

Having a strong, clear picture of your Unique Professional Value

Unfortunately far too many talented professionals lack this awareness and it is what stands in the way of millions of people’s prosperity, security, self-actualization and joy in doing meaningful work.

The world is full of intelligent, capable people with wonderfully unique abilities and marketable skills and they aren't where they should be with their career.

The Jeopardy in not having clarity on your value

Not having a strong understanding of one’s professional offering is a big problem in today’s marketplace. And as a result, too many talented professionals suffer from:

  • Poor career decisions
  • Roles that aren't a fit
  • Giving up on their dreams
  • Misfiring in their career choices
  • And accidental career syndrome

It doesn't have to be that way.

Here's What You'll Learn & Accomplish in the Course

A key component in truly managing your professional journey is defining and embracing your unique professional offering. That’s what this course is about. The Unlock Your Career Potential Course is more of a program than a course. In addition to learning, you will be taking action.

  • Understand key concepts that can impact your job transition and market power
  • Unlock the value in your professional experience
  • Identify and develop your most important professional stories
  • Lay claim to your professional expertise and skills
  • Define your areas of focus and professional interests
  • Understand your personal values
  • Get a better handle on your work personality
  • Discover a framework for leveraging "transferable skills"
  • Define your professional offering and focus

The Unlock Your Career Potential Course is suitable for any of the following situations

  • You are engaging in an urgent or passive Job Search
  • You are looking to take your career in new directions and are preparing for a Career Change
  • You have an internal move or promotion opportunity and need to develop a strong case
  • You are a self-employed professional looking to better market your services
  • You are interested in enhancing your personal marketing platform

What will this course help you with?

Of course, I make no claims or guarantees about your specific outcomes. I don't know you or your situation or how you will apply the material in the course. What I can tell you is that the material in the course will deepen your understanding of your place in the market and help you define a stronger value proposition. With this, over and over, clients and students have avoided painful career decisions, improved interview rates and performance, successfully changed industries and careers, and found work more aligned with their values and ambitions.

My goals for you in taking this course are:

  • Increasing your probability of landing that dream job
  • Helping you set career directions that fit
  • Getting paid what you're worth
  • A shorter, more efficient job search
  • Not losing valuable years of your career in a job that doesn't inspire you

You will spend most of your life at work - now is the time to take control of your career and realize your potential. The companion course, Job Search Success Formula takes you down the next steps of connecting your offering to the market and is currently available together for a special bundled price.

For the first time, I am bringing my work with private clients into this course format to offer it to you. If you are an experienced professional intent on doing your best to take control over your professional journey, then this is the course for you.

100% Satisfaction Guaranteed

I stand behind this course, and am confident that if you do the work and apply what you learn, it will positively impact your career trajectory. If you are not satisfied with the course content, simply email me within the first 30 days and I'll refund your purchase entirely - no questions asked.

Now, are you ready to take the next step towards finally capturing your unique professional value?

Chief Career Strategist, The Bold Career Project

Ian Christie, MBA

Hi. My name is Ian and I am the founder of the Bold Career Project and the creator and host of this course.For over 20 years I have been focused on helping experienced professionals like you build personal brands, navigate the marketplace and make successful career changes. My mission: To help mid-level and senior-level professionals design and lead rewarding, fulfilling and successful professional journeys. My background includes: MBA Career Centre Director for Global Top-100 B-school - UBC, where I developed, led and taught learning programs to help MBAs achieve career changes and get to the next levelMonster.com's Career Change Expert & Management Careers ExpertWriter & speaker with articles published to tens of millions of readers through Monster, Yahoo, AOL, MSN, Workopolis, and many other platformsProduct Director at Monster.com where I led initiatives related to the freelance and executive marketsCareers Entrepreneur: Founded and sold a start-up to a large internet companyExecutive Recruiter: 100,000's of resumes, 10,000 career conversations, 1000 interviews & negotiated 200+ executive placementsThrough BoldCareer, I create and offer products and work 1-1 with clients to develop strong personal value propositions, create career plans, design resumes and LinkedIn profiles and undertake strategic career transitions.

Course curriculum

  • 1

    Course Introduction

    • Course Welcome

    • Course Schedule

  • 2

    Key Concepts for a Strong Job Transition

  • 3

    Career Move Pathways

    • Climbers - questions & recommended activities for those focused on the next level

    • Navigators - questions & recommended activities for focused career changers

    • Explorers - questions & recommended activities for career changers

    • Solopreneurs - questions & recommended activities for the self-employed

    • Survey

  • 4

    The Gold in Your Experience

    • Introduction to Personal Research & Development

    • Lesson 1: Why Personal R&D Unlocks Your Career Potential

      FREE PREVIEW
    • Introduction to Experience Analysis

    • Lesson 2: Analyze your work experience for clues, data & accomplishments

    • Download: Background Analysis Workbook

    • Lesson 3: Unpack your Experience to Unlock the Gold

    • Download: Unpack your Experience Workbook

    • Lesson 4 & Download: Professional Story Development Workbook

    • Resources Section

  • 5

    Skills & Expertise

    • Introduction

    • Lesson 1: Define your Professional Knowledge & Domain Expertise

    • Download: Knowledge & Expertise Workbook

    • Lesson 2: What skills do you offer the market?

    • Download: Professional Skills Workbook

    • Resources Section

  • 6

    What Drives You?

    • Introduction

    • Lesson 1: Clarify your interests

    • Download: Professional Interests Workbook

    • Lesson 2: Uncover your work values

    • Download: Uncover your work values Workbook

    • Introduction to Work Personality

    • Lesson 3: Clarify your work personality

    • Download: Clarify your work personality Reflection

    • Resources Section

  • 7

    Understand Transferable Skills & Experience

    • Introduction

    • Lesson 1: Discover the key concept for transferable skills

    • Lesson 2: Job "DNA" - the secret to career changes

    • Download: Job "DNA" MindMap

    • Resources Section

  • 8

    Define Your Unique Professional Offering

    • Introduction

    • Lesson 1: The Professional Assets Model

    • 15 Sources of Your Competitive Advantage

    • Download: Define your Professional Value Workbook

  • 9

    Close

    • Final Thoughts

Get the Course Bundle

  • $79.00

    $79.00Career Move Success Bundle

    Buy Now